Stevan Premutico’s Post

Day 3 Let’s talk about one delicious debate ! Contactless Menus: Yay or Nay  Yes the QR code menus, the silent but mighty revolution that invaded restaurants.  Back in 1994, the QR code aka Quick Response code was just a humble code created by a Japanese firm for labeling automobile parts.  They grew at a steady pace through the 2010s and fast forward to the 2020s, it became a superstar . While COVID-19 is no longer the health concern, we all got used to new behaviours . So QR code continued to stay on ! -For restaurant owners, it's a treasure trove. With a few clicks , they can update menus , pricing and analyze the data with zero costs !  Not to mention it's great for hygiene but many diners find the concept of digital dining hassling .  1. Bad network, low battery, leaving your reading glasses at home are few deterrents  2. Most importantly it’s in direct conflict with old school dining etiquettes  3.Lastly , QR menus have also sparked privacy concerns around tracking customer data  Many (myself included) find this tech intrusion a tad annoying and prefer the old tactile magic of looking at menus and talking through the option with the server A recent survey by Technomic found that about 88% of respondents preferred paper menus to digital QR codes, and 66% agreed or strongly agreed that they didn’t like QR codes because they involve pulling out your phone as soon as you sit at the table. The Delicious compromise is to CO-exist with a physical menu. Let diners decide their ordering experience how they want it! Which camp you are in ? Bon appétit!  #customerexperience #diningexperience #QRcode

Imagine this: you walk into a restaurant, scan a QR code, and suddenly the entire menu unfolds on your phone – interactive, visually appealing, and right at your fingertips! Welcome to the world of QR code ordering! How do restaurant owners benefit from using QR code technology? ✅Quick Turnaround, Happy Customers Customers order faster with QR codes. Less wait time means more happy faces and better reviews. ✅Bigger Orders, More Revenue Easy menu access means customers explore more. Expect bigger orders and increased profits. ✅No Extra Staff Needed QR codes cut down on the need for extra staff to handle orders. Less hassle, more savings. ✅Easier Updates, Better Flexibility Change the menu or update promotions in a snap. No need for costly reprints; it's all digital! What advantages do customers enjoy with QR code technology? ✅Fast Orders, No Wait Scan, order, done! No more waiting in line or raising your hand for service. ✅See Before You Choose Pictures speak louder than words. Check out what you're ordering with a quick scan. ✅Never Miss a Deal Get instant access to discounts and special offers by scanning the code. Easy savings! ✅Easy Payments Scan and pay! Quick transactions without the need for cash or cards. For more info: https://lnkd.in/duuadT8i #restaurant #QRcode #technology #Customers ##savings #Transactions #orders

Here is a hot take from the Queen of QR codes 👉 I hate QR code menus.   I read a great article by Amelia Nierenberg from the NYTimes.com this morning titled: The QR Code Menu is Being Shown the Door. In the article she points out that restaurant patrons are tired of QR code menus. I 100% agree. When I go out to dinner, I want to enjoy the ambience, food, and conversations with friends. The dinner table is the ONE place I actually put my phone away. Starting the meal by scanning a QR code brings your phone back out and takes away from that experience. It’s no surprise that QR menus are contentious and that some restaurants are moving away from them. So I’m happy to remove QR codes from a situation because interaction with a human is valued in the dining experience. BUT I wouldn’t throw out the baby with the bathwater. The reality is while I don’t want phones out at the dinner table, they’re ALWAYS on our person otherwise. And that’s where the value of QR codes comes in. Here are some of the places where QR codes have immense value.  - In or on products - On Packaging - Packaging Inserts - In store display - OOH billboards - Live events It’s a huge missed opportunity not to have QR codes in these places. Place a QR code in the places listed above and a business can: - Tell their unique story  - Educate with brand videos - Answer frequently asked questions - Recommend complementary products - Provide access to customer support - Share exclusive engagement, product, and discount opportunities. While QR codes suck the life out of the restaurant experience (for some), they breathe life into channels that lack human interaction. QR codes may be dying (in restaurants), but you're missing out on a huge revenue and customer experience opportunity if you aren't using them in your business. #QRCodes #QRCodeExperience #QueenOfQR #customerexperience

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Ready to streamline your online orders and boost efficiency? Here's your go-to guide for effective online order management: 🌐 Centralized Platform: Streamline your operations by managing all orders from a centralized platform, ensuring efficiency in order processing. 📈 Real-Time Order Updates: Keep customers in the loop with instant order confirmations, providing them peace of mind about the status of their meal. 🧾 Clear Menu Presentation: Showcase your dishes with high-quality images and detailed descriptions, tempting customers with visual and textual appeal. 🛒 User-Friendly Ordering Process: Optimize your platform for mobile devices, providing customers with a responsive and convenient ordering experience on the go. Ready to embrace the future of dining? Implement these strategies and watch your restaurant thrive in the digital landscape. 🌟💼 If you're interested to know more, comment "POS" and we will onboard you today... #restaurants #restaurantmarketing #foodordering #bestcuisine #food #onlineordering

There are plenty of ways tech can help restaurants but... what tactics can brands use TODAY to increase order values and conversion rates? It's all about the menu 📸 Image quality Good imagery gets the job done, great imagery makes people want to come back. But there's a pitfall... If menu images and the end results look drastically different customers are going to feel cheated and less likely to reorder. With to-go orders, things can always happen during transit but do your best to match food imagery with reality. 📒 Menu organization For digital menus, you want to make sure you're moving people through the order process as quickly as possible. Making sure your menu is structured so that popular categories are front and center makes it easier for people to scan, click, and convert. 😍 Favorites Not just customer favorites, but creating your restaurant's own list of favorites as its own category to steer customers toward higher AOV items they might like. Have 8 burgers but one that performs better? Add it here. 🤑 Upsell If your FOH employees do it. Great! If it's set up on your digital menu. Even better! But are your upsells strategically placed in all the right locations? Run an audit to make sure complementary items are offered at the item level, checkout, and wherever else it makes sense. 🌟 LTOs Seasonal specials and limited-time items can boost sales by up to 20%, making them a valuable tool to test out. Plus, 81% of people are more likely to visit a restaurant during an LTO. Shoutout to 🍔🍟🍕🎙 David "Rev" Ciancio's article covering similar info. Be sure to check it out. Great read #restaurants #restauranttech

Unlock your restaurant's potential with The Foody Gram's restaurant ordering software. Maximize savings, elevate customer experience, and secure steady income. Learn more in our latest blog post. #RestaurantTech #FoodIndustry #CustomerService #BusinessGrowth #OnlineOrdering #FoodDelivery https://lnkd.in/g3KmmRJ6

Exciting news for restaurants and diners! SpotOn introduces Seat & Send, a tool that allows customers on the waitlist to pre-order food and drinks from their phone. Orders are sent to the kitchen as soon as they're seated, improving the dining experience and speeding up table turns. #restaurants #experience #food #SpotOn #RestaurantTechnology #CustomerExperience #Innovation #DiningExperience #OrderingSolution